Friday, September 7, 2012

Cane Expressions








Cane Expressions
310-387-4909

Pam Goldwasser
pgoldwasser@yahoo.com

Rhonda Robinson
rhonda@caneexpressions.com


Cane Expressions™ come in Beaded and Fabric styles, both solids and patterns. They fit aluminum and wooden canes.

We want people to change them to match their mood, outfit, or activity. It's fun, easy and encourages multiple sales. A great gift item.




Our independent research* indicated that 68% of women who used canes would be interested in purchasing a cane cover. When shown the beaded cane cover, respondents were asked what they would pay for this product in the marketplace. Respondents priced the product between $29-59. The beaded cane cover created an emotive response with many women feeling it was a “Work of Art” and they would gladly pay for art. The most surprising finding is that 78% of our respondents said they would shop for it online—mirroring the recent research showing that the fastest growing segment of internet users is women aged 60+.**



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